It’s the high-profile wedding of the year. Marriott International, Inc. and Starwood Hotels & Resorts tied the knot in late September. And whether you prefer one, the other, or neither, this is a merger with major repercussions in the industry. Let’s take a quick look at how this new hotel dynasty is going to affect you and your travelers.
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Call it a perk or call it a gimmick; the latest innovation (or invention) of hotel chains is the Member Rate. Hilton and Marriott have a new siren song for travelers. “Book direct with us!” they say. “Avoid the shopping around! We have a beautiful Members-Only rate for you!”